In 2004 Magis also launched a new collection of objects and furniture for children between two and six years old, called Me Too Collection. Nine designers for twenty-some objects. It’s not a scale reduction of the adult world. It’s more of an intermediate station, emotive equipment that stimulates the little ones’ perceptions and helps them to take stock of what the adult dimension will be like. It’s a token of love and an intelligent welcome to the smiles of tomorrow.
Me Too: I’m here too and I deserve my place among everything else.
Behind it all is an idea born from Eugenio Perazza’s impassioned curiosity, and also from careful research. Because you can play with children, but you can’t fool them. A project needs its rules too, and Me Too’s were dictated by the experience of pedagogue Edward Melhuish, the Londoner who participated from the start in the definition of the themes and who subsequently evaluated each proposal, approving only those that carried positive and educational values.